Platty - Spiible is looking for a Senior Performance Marketing Manager to drive our lead generation initiatives and optimize our marketing efforts. This role requires a seasoned professional with extensive experience in marketing automation and lead generation campaigns, preferably within an agency setting.
Requirements
Lead Generation: Manage and refine the lead generation process, ensuring optimal performance of all campaign assets.
Campaign Execution: Set up and launch marketing campaigns, ensuring adherence to best practices and achieving desired outcomes.
Optimization: Evaluate campaign performance and implement changes to improve effectiveness and efficiency.
Automation: Leverage marketing automation platforms to enhance lead generation and campaign management.
Creative Collaboration: Partner with creative teams to develop high-quality marketing assets.
Analytics and Reporting: Track and analyze key performance metrics, providing insights and actionable recommendations.
Market Trends: Keep abreast of industry trends and advancements in digital marketing and automation.
Requirements
- Extensive experience in lead generation and marketing automation. - Experience working in marketing agencies is highly preferred. - Strong analytical and problem-solving skills. - Proven track record of successfully managing and optimizing marketing campaigns. - Excellent communication and interpersonal skills. - Proficiency in marketing automation and analytics tools. - Bachelor’s degree in Marketing, Business, or a related discipline.