EndereçoWe are on the lookout for a brilliant Demand Generation Marketing Manager (Marketo) to join our growing team at Abc Fitness in null
Growing your career as a Full Time Demand Generation Marketing Manager (Marketo) is an incredible opportunity to develop excellent skills.
If you are strong in people management, decision-making and have the right personality for the job, then apply for the position of Demand Generation Marketing Manager (Marketo) at Abc Fitness today!
Job Description INTRODUCTION: You are a data-driven and results-focused marketer who is an expert in Demand Generation campaigns and processes. As part a vibrant global growth marketing team, you will collaborate with all of ABC Fitness’ brand, primarily focused on ABC Ignite, ABC Glofox, and EVO. You’ll be able to make impact on integrated end-to-end marketing campaigns spanning across multiple channels (email, webinar, social, in-person events) while collaborating with Sales, Marketing Operations, Design, Product, and other teams.WHAT YOU’LL DO: Design and execute end-to-end Demand Generation programs leveraging channels such as social, event promotion, webinar, email in Marketo (acquisition, nurture or client marketing)Optimize campaigns using campaign performance data, A/B testing to forecast and achieve pipeline creation goalsClosely collaborate with the Sales org aligning on goals and initiatives, enable Sales for effective campaign implementationCreate landing pages, forms, and relevant content assets for platforms collaborating with Design & Web development teamsSupport strategic and ad hoc marketing projects as needed to improve results, efficiency and processes across the team & Growth organizationResearch and implement campaigns on new channels to acquire new audiencesAnalyze target audiences and segment lists & audiences to optimize and personalize marketing campaigns to increase ROIWHAT YOU’LL NEED:Marketing campaign strategy and execution experience across all marketing channelsExpertise in Marketo for campaign setup and management, campaign hierarchy & workflowsExperience in building reports and target lists in SalesforceDeep understanding the Sales & Marketing funnel and marketing conversion metricsEffective team-player who collaborates well with stakeholders from multiple teams (Product Marketing, Operations, Sales, Legal, and other)Leads with data, has a data-driven mindset when working on projects & reporting on resultsOrganized and is able to manage multiple projects at onceGrowth oriented who thrives in a dynamic environment & quick learner, able to quickly adapt to new processes, requirements, and prioritiesFluent in EnglishAND IT’S GREAT TO HAVE:Proficient in Salesforce reporting and/or other analytical platforms (Tableau, etc).Working knowledge of HubspotFluent in SpanishWHAT’S IN IT FOR YOU:Purpose led company, committed to help changing people’s lives through technology, with a Values focused culture of Best Life, One Team, Growth MindsetDays of Disconnect – once a quarter, we take a collective breather and enjoy a day off together around the globe. #oneteamHealth, dental and life insuranceMeal allowance – to be used both on supermarkets or restaurantsHome office allowance – you might need help on your internet billsGympass – we are committed to meeting you wherever you are in your fitness journey with Gympass membershipEducational partnership with great discounts in colleges, English schools and othersConsigned loan paid directly through your payrollEAP – we get you psychological, legal, and financial assistance when you need it. Period.Access to discounts with our partners, such as Dell, Microsoft & many more.And more! – so many benefits we couldn’t even fit them all here!We’re committed to diversity and passion, and encourage you to apply, even if you don’t tick all the listed skillsets!ABC’S COMMITMENT TO DIVERSITY, EQUALITY, BELONGING AND INCLUSION:ABC is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We are intentional about creating an environment where employees, our clients and other stakeholders feel valued and inspired to reach their full potential and make authentic connections. We foster a workplace culture that embraces each person’s diversity, including the extent to which they are similar or different. ABC leaders believe that an equitable and inclusive culture is not only the right thing to do, it is a business imperative. Read more about our commitment to diversity, equality, belonging and inclusion at abcfitness.com ABOUT EVO:Since its foundation in 2008, Evo has been transforming the fitness industry, serving over 5.5 thousand gyms. Part of ABC Fitness, Evo is not just a software, it'sa game-changer. Evo is the ultimate solution for gym owners who want to revolutionize their business in Brazil and Latin America. With its automation features, data analysis capabilities, customer experience and customization options, EVO is the key to success for gym owners who want to streamline their operations and take their business to the next level. At Evo, we believe in simplifying complex processes and empowering gym owners to make informed decisions. Evo is technology with soul. Join the revolution today and experience the power of Evo yourself!ABOUT ABC:ABC Fitness (abcfitness.com) is the premier provider of software and related services for the fitness industry and has built a reputation for excellence in support for clubs and their members. ABC is the trusted provider to boost performance and create a total fitness experience for over 31 million members of clubs of all sizes whether a multi-location chain, franchise, or an independent gym.Founded in 1981, ABC helps over 31,000 gyms and health clubs globally perform better and more profitably offering a comprehensive SaaS club management solution that enables club operators to achieve optimal performance. ABC Fitness is a Thoma Bravo portfolio company, a private equity firm focused on investing in software and technology companies (thomabravo.com).#LI-REMOTEIf you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!
Benefits of working as a Demand Generation Marketing Manager (Marketo) in null:
● Learning opportunities
● Company offers career progression opportunities
● Advantageous package
