EndereçoSao Paulo Regular Operations - Product ops Job ID: A128219
Responsibilities
ByteDance is a global incubator of platforms at the cutting edge of commerce, content, entertainment, and enterprise services - over 2.5 billion people interact with ByteDance products, including TikTokWhy Join UsCreation is the core of TikTok's purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible.Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day.To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always.At TikTok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve.Join us.About the TeamThe SMB LATAM Marketing Team's purpose is to make TikTok the most relevant growth platform for small and medium sized businesses, providing education, guidance and showcasing success. As part of the Global SMB Team, the LATAM Business Marketing Team works in close collaboration with the Sales and Product teams, becoming the champions of SMB audiences, continually optimizing performance driven messaging strategies and customer journeys. We are creative entrepreneurs at heart, ready to dig in and capitalize on the potential and opportunities of the platform and its creative community.We're building a team of self-starters, motivated individuals and problem solvers who thrive in a fast-paced environment. You have an appetite for learning, innovation, and are comfortable working outside your primary skill set and comfort zone. The energy and results you will bring to the table have been proven in your contributions to world class marketing initiatives. Above all, you have a passion for TikTok and are full of ideas that will help propel the platform into the future.The ideal candidate is a skilled marketer and a creative thinker but is first and foremost a visionary strategist. Candidates should have prior experience designing and executing multi-channel customer experiences and managing ecosystem strategies and implementation.Responsibilities- Work closely with internal stakeholders (SMB Sales, Product and Global marketing) to acquired more qualified leads through the different marketing channels- Work closely with regional SMB stakeholders to communicate marketing channels performance, plans for updates and to coordinate ecosystem to marketing activations and strategies- Collaborate with various regional and global stakeholders to craft marketing channels approaches that deliver on content strategies informed by research and messaging priorities- Evaluate competitor approaches to channels and ecosystem and use these findings to inform work and educate internal stakeholders- Work closely with internal and external partners to establish content and channel practices and guidelines for regional activations- Oversee the implementation of new infrastructure via the management of third party vendors / agencies- Report on ecosystem / channel strategy success, opportunities and refinements
Qualifications
Qualifications- 10 years of experience in digital marketing, SMB Marketing, marketing strategy or content strategy role- A deep understanding of the Small & Medium Businesses industry is desirable- Experience with digital & marketing channels and technology company's ecosystem- Experience designing and executing content strategies and analyzing content strategy performance- Experience with digital marketing channels strategy- Expert written and verbal communicator, with the ability to articulate abstract concepts- Ability to identify opportunities, develop project scope and independently lead ideation and execution- Demonstrated ability to manage multiple partnership or project under tight deadlines in a fast-paced environment;- Excellent communication and presentation skills;- Self-starter, fast learner who is detail-oriented and has critical thinking;- Ability to work independently and as a team across different departments and regions.- Fluency in Portuguese and English. Spanish is desirable.TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at .
