Why being part of Coca Cola Latin America?
We’re accelerating our momentum as the fastest growing large consumer goods company in Latin America. People are our focus when we’re collaborating with our diverse network of locally connected bottling partners, and when we’re returning every drop of water we use to communities and nature. We empower our employees to challenge the status quo, make bold recommendations, experiment and adapt, so we can grow together and make a great business even better.
What we expect from you:
Capability Building:
Support the implementation of a compelling vision and strategic agenda for KO Mkt capabilities embedded in the Experience Loop Process, in anticipation of the future. This includes defining the OU agenda, resources, and calendars to advance KO knowledge, skills & competencies, experiences and learning culture, leveraging external best practices and in partnership with HR.
I nteract regularly with the global Mkt Network Operations and Capabilities Lead, with OU Marketing Lead and broader OU marketing team.
Experimentation :
Leadstheimplementation of theOUexperimentationagenda , including theGlobal Experimentation at Scale Marketing transformation priority at OU level, recommending, and coordinatingexperimentswith other Mkt sub-functions. This includessharinglearnings and lifting&shifting success casesto foster networked experimentation, accelerated non-duplicative learning and development ofMktcapabilities.
I nteract regularly with the global Mkt Network Operations and Capabilities Lead, Experimentation @ Scale global community, WPP, and other MKT key stakeholders . that is responsible for the implementation of the OU Mkt capabilityagenda,whileconnecting and integrating it totheglobalMktcapabilitynetwork.
Work Focus:
Ability to implement with excellence capabilities projects and trainings.
Ability toleadexperimentation models/specifictransformationalprojects.
Passion, curious and ability to be external-focused and bring freshness from outside.
Obsessed about learningby doing, and constantly iterating as a result of implementing learnings .
Qualification & Requirements
10-12years of experience including Marketing,Strategic Planning, Innovation andProject Management
We are looking for change agents that are curious, ambitious, passionateabouttransformation, iteration , and innovation.
Experience working in cross-functional and cross-geographical teams is preferred.
Experience working with marketing inthe field is preferred
KeyKnowledge Requirements:
Mastery Of ( Required )
Marketing strategy
Product innovation projects
10x, exponential thinking
Digital
Data analysis
Ko system knowledge
Broad Expertise In ( Good To Have )
Multiple market experience
Venture/disrupt innovation projects.
Bottler/commercial experience
CommunicationFocus:
The role communicates internally acrossOU Mkt , WPP (andeventually includingKeyBottlers)andthe global Marketing Experimentation at Scale community.
The role is also responsible forinfluencing andsharing informationand practicesacross the global Marketing community in collaboration with the LATAM Mkt Transformation Office (MTO) Liason .
The rolewillbe inclosecontact withothercross functionalleaders toexecute the projects
What you will find working here:
Driven by Purpose: A purpose-centric approach that empowers our people to protect or people, the environment and the communities we serve, while providing safe, quality products.
Iconic and Innovative Brands: Our portfolio represents over 250 products featuring some of the world's most popular brands including Coca-Cola, Sprite, Fanta, Powerade and more!
Global Connections: Allows you to develop, enhance and maintain global connections that allow us to act faster and learn from people all over the world
Belonging to a Community: We are an organization that believes in our ability to continually grow and build the right atmosphere where people feel safe and empowered, allowing everyone to bring their best to work.
Skills:
Media Planning; Influencing; Consumer Trends; Collaborative Leadership; Forecasting; Consumer Segmentation; Digital Media Strategy; Quantitative Research; Competitive Assessments; Channels Strategy; Project Management; Brand Positioning; Microsoft Office; Group Problem Solving; Social Media Strategies; Communication; Decision Making; Syndicated Research; Retail Marketing Strategy; Brand Storytelling; Channel Management