EndereçoEvery great story has a new beginning, and yoursstarts here. Welcome to Warner Bros. Discovery the stuff dreamsare made of.
Who We Are When we say, the stuff dreams are madeof, we’re not just referring to the world of wizards, dragons andsuperheroes, or even to the wonders of Planet Earth.
Behind WBD’svast portfolio of iconic content and beloved brands, are thestorytellers bringing our characters to life, the creators bringingthem to your living rooms and the dreamers creating what’s next From brilliant creatives, to technology trailblazers, across theglobe, WBD offers career defining opportunities, thoughtfullycurated benefits, and the tools to explore and grow into your bestselves.
Here you are supported, here you are celebrated, here youcan thrive. Yournewrole : - Reporting to the Marketing Director andsupervising a team of 2 employees, the Marketing Manager isresponsible for leading the development of integrated marketingplans across media, communications channels, PR, influencermarketing, CRM and partnerships for : Transactional digital formats(VOD and EST) and videogame product (in console, digital formats,as well as in mobile platforms).
- The Marketing manager is chargedwith the management, execution and material growth of the WarnerPlay digital brand, guaranteeing the effectiveness of thecommunication vehicles for reaching target audiences and commercialpurposes Yourroleaccountabilities : Transactional video andVideogames - Prepare and develop New Release marketing plans,including objectives, strategy, audience definition andpositioning, and oversee its implementation by rest of themarketing team.
- Determine marketing budget (PAP) amount to spendon each activity per marketing plan new release and catalog. -Oversee marketing budget (PAP) budget control, annual and by title,perform monthly control / adjustments.
- Prepare and develop Mediaplans : - Creation of briefs for the agency - Agency recommendationreview and approval - Creation of purchase order - Coordinateexecution with agency.
- Results Analysis - Oversee execution ofsocial media publishing, paid social ROI and reports / metrics. -Oversee execution of CRM strategy.
- Manage and overseePR / Influencer marketing strategy and execution, to scale editorialcontent and reach right audiences.
- Define and oversee the WarnerPlay content strategy with associated marketing and sales KPI's onits various existing and new communication channels.
On the matterof content, serve as point person for business developmentactivities and other discussions with both internal and externalparties supporting Warner Play-related monetization objectives asdirected by Management.
- Manage local marketing team fully in linewith Company’s core people management values and in such a way thatfacilitates team members excelling in the performance of theirduties.
- Collaborate with all other functional areas in Brazil, aswell as teams and functional areas elsewhere in Latin America andthe U.
S., as warranted and as directed by Management, includingsharing and receiving best practices . Transactional Video -Prepare / Recommend Digital Rolling Forecasts numbers (monthly) &Prepare / Recommend Budget estimated numbers (yearly) - Perform Localanalysis based on Comps - Review and analyze Comps files sent byBurbank - Determine / Recommend Bundles Pricing - Prepare / ManageMonthly polling file.
Qualifications&Experience : - Marketingexperience - Previous experience with media, consumer goods,entertainment or digital distribution.
- Proven experience inmarketing, brand management or communication roles, that involvesthe creation of marketing go-to-market plans.
- Excellent written,presentation and oral communication skills in both Portuguese andEnglish. OtherNicetoHave : - Proven leadership and people managementskills.
- Experience making data-driven strategic marketingdecisions using funnel tracking, A / B testing and other analyticaltools.
- Understanding how to translate consumer insights or trendsinto actual sales. - Ability to prepare reports and project plans -Power Point and Excel advanced skills - Financial / Budgeting skillsa plus.
How We Get Things Done This last bit is probably the mostimportant! Here at WBD, our guiding principles are the core valuesby which we operate and are central to how we get things done.
Youcan find them at www.wbd.com / guiding-principles / along with someinsights from the team on what they mean and how they show up intheir day to day.
We hope they resonate with you and look forwardto discussing them during your interview. The Legal Bits WarnerBros. Discovery embraces the opportunity to build a workforce thatreflects the diversity of our society and the world around us.
Being an equal opportunity employer means that we take seriouslyour responsibility to consider qualified candidates on the basis ofmerit, regardless of sex, gender identity, ethnicity, union status,age, sexual orientation, religion or belief, marital status,pregnancy, parenthood, disability or any other category protectedby law.
If you’re a qualified candidate and you require adjustmentsor accommodations to search for a job opening or apply for aposition, please contact us at recruitadmin@wbd.com.#J-18808-Ljbffr
