EndereçoJob Description
Working with Us
Challenging. Meaningful. Life-changing. Those aren’t words that are usually associated with a job. But working at Bristol Myers Squibb is anything but usual. Here, uniquely interesting work happens every day, in every department. From optimizing a production line to the latest breakthroughs in cell therapy, this is work that transforms the lives of patients, and the careers of those who do it. You’ll get the chance to grow and thrive through opportunities uncommon in scale and scope, alongside high-achieving teams rich in diversity. Take your career farther than you thought possible.
Bristol Myers Squibb recognizes the importance of balance and flexibility in our work environment. We offer a wide variety of competitive benefits, services and programs that provide our employees with the resources to pursue their goals, both at work and in their personal lives. Read more: careers.bms.com/working-with-us .
A BMS acredita que ter uma equipe diversificada de funcionários e uma cultura de inclusão é vital para a inovação e para executar de forma bem-sucedida nossa estratégia de negócios BioPharma. Todas as nossas oportunidades são abertas para pessoas com deficiência (PCD), assim como para as demais dimensões no sentido mais amplo da diversidade, como gênero, idade, etnia, raça, orientação sexual & identidades, habilidades físicas, aparência, religião, origem socioeconômica, estilos de pensamento e experiências de vida.
We are hiring new talent to lead the launch and management of a new brand in the psoriasis market in Brazil. We are looking for a person with extensive experience in the psoriasis market with the aim of being the leader of the brand's strategy and working to lead the team of this new market.
Purpose/Objective of the job:
Lead the new product for psoriasis strategy aligned with global brand position and based on local marketing assumptions. He also acts as a global contact and In Field brand team leader, as well as a key point of contact for external stakeholders.
Activities Description
- Develop and planning the marketing product using available information and consulting the sales, medical and BI team, as well as international marketing;
- Contribute to the correct implementation of the marketing strategy, in partnership with the sales and medical team, in order to achieve the sales and profit objectives of the area;
- Control all the expenses allocated to the marketing department and decide the investments to be made in order to achieve sales and profit targets using the resources appropriate to the area;
- Develop and produce, by controlling the third parties involved, the promotional and institutional materials that will be used by BMS to achieve the sales, profit and image objectives of the BMS field of oncology;
- Develop or acquire current and future studies, monitoring the data in a partnership with the business intelligence area, in order to support BMS to minimize the excess in inventory and lack of products;
- Assist BMS on the annual negotiation strategy execution of the product contracts, gathering information that supports the best argument to reach the objectives on sales and profits.
- Develop productive working relationships with the main opinion leaders of the area in Brazil aiming at achieving the sales, profit and image goals of BMS;
- Acting in partnership with the training and sales area aiming at the appropriate training and preparation of the sales team;
- Monitor competitors by analyzing market information in order to correct or confirm the strategy and tactical actions of the area's products;
- Inform the internal clients in Brazil and HQ of the developed planning, the risks involved and the results obtained;
- Coordinate strategic meetings with Societies, KOLs and clients in order to achieve new market opportunities and investments to strengthen product performance;
- Manage promotional investment;
- Guarantee the regionalization of the strategy defined by the Global team according to the needs of the local market;
- Leading the Local Brand Team development initiatives to guarantee the results of the brand, in line with the behaviors of the Company and teamwork spirit;
- Guarantee synergy of support areas (cross-functional), seeking maximum market potential;
- Follow-up of trends and movements of products and market (competitive intelligence);
- Ensure that actions are 100% Compliance, including contracts with institutions and relationships with Health Care Professionals;
- Develop marketing specialist’s according with career plans.
Specifics Requirements:
- Experience as a Psoriasis Marketing Manager
- Desirable Pós or MBA in the area of business.
- Fluent English
- Market knowledge of government / payers, marketing and distribution models
- Strong understanding of the Pharmaceutical Industry
- Capacity to capture the assumptions, define the objectives, and design the strategic brand plan
- Deep knowledge about Office package
- Good interpersonal skills
- Good Organizational skills
Key internal stakeholders
– Brand Team areas (medical, regulatory, compliance, sales, market access, etc.), Global Brand Team
Key External stakeholders
– Medical societies, Congresses and Events organizers, Medical local institutions
#LI-hybrid
If you come across a role that intrigues you but doesn’t perfectly line up with your resume, we encourage you to apply anyway. You could be one step away from work that will transform your life and career.
Uniquely Interesting Work, Life-changing Careers
With a single vision as inspiring as “Transforming patients’ lives through science™ ”, every BMS employee plays an integral role in work that goes far beyond ordinary. Each of us is empowered to apply our individual talents and unique perspectives in an inclusive culture, promoting diversity in clinical trials, while our shared values of passion, innovation, urgency, accountability, inclusion and integrity bring out the highest potential of each of our colleagues.
On-site Protocol
Physical presence at the BMS worksite or physical presence in the field is a necessary job function of this role, which the Company deems critical to collaboration, innovation, productivity, employee well-being and engagement, and it enhances the Company culture.
BMS is dedicated to ensuring that people with disabilities can excel through a transparent recruitment process, reasonable workplace accommodations/adjustments and ongoing support in their roles. Applicants can request a reasonable workplace accommodation/adjustment prior to accepting a job offer. If you require reasonable accommodations/adjustments in completing this application, or in any part of the recruitment process, direct your inquiries to . Visit to access our complete Equal Employment Opportunity statement.
BMS cares about your well-being and the well-being of our staff, customers, patients, and communities. As a result, the Company strongly recommends that all employees be fully vaccinated for Covid-19 and keep up to date with Covid-19 boosters.
BMS will consider for employment qualified applicants with arrest and conviction records, pursuant to applicable laws in your area.
Any data processed in connection with role applications will be treated in accordance with applicable data privacy policies and regulations.
