EndereçoMonster Energy is more than an energy drink, it is a lifestyle! We support the scene, our bands, our athletes, and our fans. We back athletes so they can make careers out of their passions. We strive to create immersive and authentic experiences that inspire.
We celebrate with our fans and riders and employees!
We are a brand that represents being the best at what we do. Join Us!
Monster Energy is an affirmative action and equal opportunity employer.
Position Summary:
1. Event Execution- Execute all events at all levels, including grassroots, for sports & culture that are relevant to Monster Energy and Burn brands & our key targeted consumers
2. Relationship development- Entrench yourself & Monster Energy Portfolio in the local sport & culture scenes relevant to key targeted consumers. Develop & maintain relationships with opinion leaders in your market for the key image building scenes in sport, gaming, music & culture. With local network of opinion leaders, develop new ideas that bring the brand to life through local image building scenes in sport, music & culture.
3. Innovation and idea development - Ideas are spawned on the ground at events during interaction with opinion leaders. These ideas will be retained and shared and tested for potential with marketing Team.
4. Activate Monster Energy and All Brands Events & Properties- Activate & leverage global, national & regional events & properties that fit within established local market business plan -Leverage local media merchandising opportunities
5. Branding- Ensure that all branding/ logo use is acceptable at least at all events and activations and is approved and under the direction of the Director of Marketing.
6. Event Sampling-Carry out large scale, event based product sampling operations
7. Budget and KPIs Control- Conduct detailed and timely program performance updates in order to track Marketing and Trade Marketing KPIS and adjust efforts to ensure marketing dollars are being spent wisely and having impact on portfolio performance across markets.
Etc.
Position Requirements:
• Minimum six (10) years relevant work experience in marketing with a beverage, CPG or lifestyle marketing brand.
Events Management and/or Brand Marketing experience required.
• Fluent in English. Spanish fluency is desired.
• Education Level: Bachelor’s Degree / Postgraduate or MBA Course Desired
• Excellent at managing time, priorities, and expenses
• Strong knowledge in Athletes, Sports and Social Media. Music, Gaming and EDM knowledge will be a plus.
• Ability to work long hours and consecutive days
• Experience with Nielsen and other Data Institutes
• Flexibility to travel as needed
• Utilize Microsoft PowerPoint and Excel at high competency level, MS Word, and Outlook
• Must have a clean driving record
