Transforming smiles, changing lives At Align Technology, we believe a great smile can transform a person’s life, so we create technology that gives people the confidence to take on whatever’s next. We revolutionized the orthodontic industry with the introduction of the Invisalign system, and we have never lost sight of that spirit of innovation. Our diverse and collaborative teams are constantly pushing the boundaries of what’s possible About this opportunity This position will be responsible for the development and implementation of the iTero marketing strategy in Latin America region. The role includes key aspects of product management/marketing such as life cycle management, messaging, pricing, cross-functional leadership to plan and execute new product launches, product placement, iTero training & services as well as commercial implementation of key strategies. In this role, you will... Lead commercialization of new products and innovations pipeline as well as promotions deployment. Develop and execute product road map initiatives (in conjunction with local and global team) for iTero’s product hardware/software updates. Lead the new product commercial launch process for iTero LATAM, including product positioning, value proposition development, pricing, key claims, and customer segmentation Development of scalable pilot initiatives and limited market releases Fully integrate iTero strategy with the foundations of sales channels. Track overall business results including identification and monitoring of key metrics and other data sources that gauge the health and growth of the business, and future business trends Analyze the incremental impact of marketing programs through ROI analyses Provide fundamental marketing analyses and current/gap assessment analyses Lifecycle management: monitor in-market feature performance; identify post-launch improvements; End of Life/Service strategies Pricing; including maintenance of data in all systems Services & Training: leadership of iTero Training & Services teams, being responsible for the full product life cycle with doctors. In this role, you'll need... + 10 years of experience in marketing and related areas like commercial experience Exceptional project management skills; acting and maintaining ownership Ability to lead strategy development, testing and execution Ability to strategically determine the most valuable needs of the customer Strong ability to seamlessly work cross-functionally to achieve and deliver results Excellent written and verbal communication skills Strong analytical skills for business analysis; understands cost/benefit relationships Experience with international global enterprises desired Hands-on self-starter who enjoys a fast-paced environment and can manage multiple projects Ability to travel up to 15% of the time Directly related experience in the development of innovative channel initiatives, launch programs, and project management Bachelor’s degree or equivalent experience Sounds like a good fit? Great! Click the "Apply" link to let us know you are interested. Not the right fit? Don’t worry, Align is quickly growing so we are creating more opportunities to expand our Align family. Please consider joining our Talent Network to receive notifications about future jobs or sharing this opportunity with others in your network. About Align Align Technology is a publicly traded medical device company that is transforming smiles and changing lives. Our global team of talented employees develop innovative technology, tools and treatment options to help dental professionals worldwide achieve the clinical results they expect. Our digital ecosystem combines the power of technology to create beautiful smiles through the integration of AI and machine learning, digital imaging and visualization, biomechanics and material science to develop the Invisalign system, the most advanced clear aligner system in the world; iTero Intraoral Scanners and OrthoCAD digital services. Did you know? Align is the world’s largest manufacturer of custom 3D-printed materials. By joining Align, you will be part of a global, fast-growing company in one of the most dynamic industries. Great people, innovative technologies, and meaningful work – these are just some of the things employees say make Align Technology a great place to work. We respect your privacy. Please review our Applicant Privacy Policies for additional information. Global Diversity Statement: At Align, we believe in the power of a smile, and we know that every smile is as unique as our employees. As we grow, we will continue building a workforce of diverse cultural backgrounds and life experiences and fostering a culture of open-mindedness and compassion for all our employees. We live our company values by promoting healthy people and healthy communities. All with the intent of changing millions of lives, one unique smile at a time. Equal Opportunity Statement It is our policy to provide equal employment opportunity in all of our employment practices without regard to race, color, religion, sex, national origin, ancestry, marital status, protected veteran status, age, individuals with disabilities, sexual orientation or gender identity or expression or any other legally protected category. Applicants for positions with Align must be legally authorized to work in the country which they are applying for and verification of employment eligibility will be required as a condition of hire.
About the company
Align Technology is a manufacturer of 3D digital scanners and the Invisalign clear aligners used in orthodontics.